Here at LIME we love to share the Limelight with our fabulous clients. 

Yes, we love to showcase our clients’ businesses – after all, we’re invested in their success too.

So, let’s introduce you to the fabulous Sharon Strickland-Clark. Sharon is a Leadership & Business Performance Coach, supporting personal development and building confidence to make bold and brave decisions in business.

We spoke to Sharon about how working with LIME has facilitated her business growth journey.

Why Outsource?

While Sharon excelled in her role as a business coach, the operational side of her enterprise was taking a toll. It was evident that she needed external support to alleviate the burden of juggling multiple responsibilities.

Being a coach requires focus and to be fully present with your client which can be exceedingly difficult when your business task to-do list is calling. Fortunately Sharon is a firm believer in reaching out for support when it’s needed, and so she spoke with Natali who was able to reassure her that LIME holds the solution.

Emphasis on Growth

To address these challenges, Sharon explored her options. She had previously enlisted the services of a Virtual Assistant (VA), which proved beneficial but limited. However, her encounter with Natali marked a turning point. Sharon candidly shared her business frustrations, and was over the moon when Natali told her the team were capable of taking everything off her plate so she could continue to focus on her clients. 

Sharon had a basic system in place and a process that worked to a degree, but she knew it was falling short of what was needed in order to grow and scale. LIME implemented new processes and the team were able to streamline and organise operations, providing Sharon with peace of mind. 

In her own words, “they didn’t just solve problems; they made the process reassuringly methodical and logical and made it look easy too.

Also noted by Sharon was just how seamless the transition was. The team were able to take what she had already put into place, and organise it in a way that made sense to all involved. 

 

Added Value

Sharon was already known for her expertise and insightful advice. Her social media presence was a testament to her knowledge, but she felt it was an untapped resource for attracting new clients. As someone deeply committed to growth and scalability, Sharon was eager to find a way to create a more predictable stream of client inquiries. 

Furthermore, she aimed to cultivate an environment that would inspire confidence in potential clients, encouraging them to take the next step with her.

LIME worked with Sharon’s ideas and built on them by creating engaging blog posts, articles, and social media content. The team also supported Sharon with landing pages, email campaigns, and nurture sequences to create a lively hub of activity that showcased her authority and validated her remarkable capabilities within her niche.

This has helped Sharon in establishing a robust digital presence which included implementing a successful LinkedIn outreach campaign. Her online presence is now more than simple visibility on the platform; it truly showcases her expertise and professionalism. 

This strong social presence has also supported Sharon in creating organic reach and a steady stream of individuals genuinely interested in her services. This allowed her to shift her focus from marketing to what she does best—engaging with clients, building relationships, and nurturing meaningful conversations with those already familiar with her work.

What sets Sharon apart in her industry is not just the impact she has on her clients but also how she embodies her own advice. She walks the talk, and her integrity now truly shines through. 

 

More Benefits

In Sharon’s words, what truly makes LIME stand out is our commitment to open communication. She loves how we quickly adjust and offer guidance, making it easy for her to make informed decisions. She noted that she’s consistently impressed with everything we do. Anything she’s asked us to do has been done well, and if anything needs a little tweak, it’s done ASAP. Our open communication means she feels comfortable sharing her opinions and asking questions.

Sharon has also been pleasantly surprised by how fast we’ve picked up on her unique style and voice. She’s mentioned that it’s almost unsettling how well we capture her vibe. Instead of imposing a cookie-cutter approach, we’ve been super flexible, ensuring that the content we create feels totally authentic and aligned with her brand.

But what stands out the most for Sharon is how seamlessly we integrate with her business. It’s not just a typical client-service provider relationship; it’s more like a partnership. Each of us plays to our strengths, giving Sharon the space and autonomy to focus on what she does best. 

 

Above and Beyond

Sharon openly shares that she uses LIME’s services not only for business growth but also to remain in the flow and operate at peak efficiency. The key for her has been minimising distractions and truly focusing on what matters most.

One of the ways LIME has helped Sharon maintain this focus is by removing decision-making burdens. In a world where it’s easy for businesses to attach significant importance to every aspect of their online presence, LIME has shown Sharon that not everything rides on a single post or marketing decision. This perspective shift has alleviated stress and anxiety for her, saving hours that might have been spent agonising over a single social media post or email campaign. It’s been about unburdening herself from the complexities of administration and marketing to better serve her clients.

Sharon’s positive impact extends beyond just her business’s bottom line; it touches her day-to-day life as well. She now has more space to do what she does best and a clearer headspace to focus exclusively on her clients. The switch-off from worrying about administrative and marketing complexities allows her space to continue being a lifelong learner and create more time for training and self-improvement. 

The partnership with LIME has gone beyond immediate challenges. Sharon knew she could create great plans but needed help turning them into practical, effective strategies. LIME’s expertise, especially Karen’s talent in crafting strategic frameworks, played a pivotal role in this shift. 

Sharon says…

“I’ve been seriously impressed time and again by the collective skills of the team. I can see the impact of our collaboration not just in my business’s growth but also in the camaraderie and trust we’ve built over time. It’s clear that the team are not just good at what they do; they’re exceptional, and the ability to work together seamlessly is a testament to LIME’s professionalism and dedication.”

Natali says…

“Sharon needed a partner within her business so that she could step away from the day to day and hiring someone with just 1 or 2 (albeit brilliant) skills would not have cut it as her digital marketing is a multifaceted creative ecosystem. We are proud to have played a part in her business journey and really enjoyed enhancing her digital presence whilst showcasing her and her professional brand. Supporting Sharon to move away from the day to day of her marketing has enabled her to flourish as a powerful business woman and amazing coach – it has been a wonder to witness.”

Karen says…

“Getting the strategy right is so important to the long term success of any business venture, and it’s been a pleasure to work with Sharon on creating her strategy to attract, engage, funnel and ultimately work with more of her ideal clients. 

Because of the breadth of skills within the team at Lime, I can create strategies with confidence – confidence that we can execute them and confident that clients like Sharon will be able to relax knowing that we’re not only helping to set the direction, but that we’re creating and managing a clear roadmap to get there.”

By trusting LIME to handle the digital intricacies, Sharon has found more than just efficiency; she’s found inspiration. The newfound time and headspace have not only allowed her to focus where she must, but have also inspired fresh ideas. 

She now sees potential where she might have missed it before, fueling her passion and helping her make an even greater impact in her field.

Want to discover how we can help your business?


Lime offers you the opportunity to lean on a team of expert solopreneurs, all with their individual skill-sets. Thinkers and do-ers – offering a multitude of solutions, all under one roof.

Imagine the freedom you’ll gain by being able to rely on an innovative, talented, and supportive team – putting your ideas in motion and sprinkling their own insightful magic on your projects.